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Statwatch May

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It’s been another busy month on the stat front. Here’s a selection that caught our eye:

1) 69% of tablet owners watch TV and surf the web simultaneously

and yet

53% of UK TV-buyers can’t identify Internet capabilities

and

Only 7% of British adults have used a connected TV to go online

but nevertheless

Connected TV set shipments hit 25% last year and are set to grow to 70% by 2016

2) Facebook hit 488m mobile users

while

Twitter hits 10m UK users (80% use mobile)

and

22% of LinkedIn visitors are mobile

and

73% of smartphone owners use a social networking app on a daily basis

3) The UK parliament is to provide 650 iPads to MPs

4) Slow-loading websites cost retailers £1.73bn in lost sales each year

5) Viddy hits 26m users, consistently registering over 500K a day

6) Xbox 360 is more popular for video viewing than the iPad

7) UK broadband speeds are 42% slower than advertised

8) 18m UK consumers have used social media for customer service

but

70% of customer complaints on social media ignored

9) Google Chrome overtakes Internet Explorer as the Web’s most used browser

10) Only 24% of online consumers are aware of EU cookie law

Don’t forget to follow get5ocial on Twitter to stay abreast of the latest social media and technology news.

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